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When creating or claiming a business directory citation it is important to fill out three pieces of crucial information about your company: Name – This should ideally be your branded trading name. Local telephone number – This should match the number given on your own website. Physical address – Again this should be consistent with the address on your website. triple-vitamin.gq Consumers tend to trust their fellow customers more than the businesses they're buying from. Real customers' experiences are often seen as more objective and hold more weight than a company's clear-cut marketing